Should I hire a Virtual Assistant or an Online Business Manager?

Virtual Assistant or Online Business Manager. What's the difference?

11/26/20242 min read

In today's fast-paced digital world, businesses increasingly rely on remote professionals like Virtual Assistants (VAs) and Online Business Managers (OBMs) to streamline operations and boost productivity. But what exactly sets these roles apart? Understanding the distinction can help you decide which one might be the perfect fit for your business needs.

Understanding the Roles:

Virtual Assistants are highly skilled professionals who provide administrative support from a remote location. Their duties often include:

  • Managing emails

  • Scheduling appointments

  • Handling customer service inquiries

  • Performing data entry tasks

  • Social media management

VAs are task-oriented, focusing on specific assignments that help keep your daily operations running smoothly.

Online Business Managers, on the other hand, take on a more strategic role. They focus on the overall management of your business operations, ensuring that your company's goals are met. OBMs oversee projects, manage teams, develop and implement business strategies, and handle high-level administrative tasks. They act as partners in your business, helping to drive growth and efficiency.

Why would you hire a Virtual Assistant or an Online Business Manager?

  1. Overwhelming Administrative Load: For many business owners, the sheer volume of routine tasks can be overwhelming. A VA can take on these responsibilities, allowing you to focus on more strategic activities.

  2. Lack of Strategic Management: If your business is struggling with direction or growth, an OBM can offer the leadership and management needed to drive success.

  3. Time Constraints: Both VAs and OBMs can save you time, whether it's through handling daily tasks or managing broader business functions, freeing you up to concentrate on core business areas.

  4. Financial Efficiency: Hiring a VA or OBM can be more cost-effective than full-time staff. You only pay for the work done, avoiding expenses associated with full-time employment, such as benefits and office space.


Which One Do You Need?

If you need help with routine tasks to free up your time, a Virtual Assistant might be the right choice. However, if you're looking for someone to manage projects, lead teams, and contribute to your business's strategic direction, an Online Business Manager would be more suitable.


In conclusion, both VAs and OBMs play crucial roles in supporting businesses, but their functions and impacts differ significantly. Recognising these differences can help you choose the right professional to elevate your business.

Interested in learning more? Consider exploring how a VA or OBM can specifically benefit your business by scheduling a consultation today!